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The juicy plan for "Heroes": NBC wants to keep you watching

Friday, May 14, 2007
NBC has decided to give "Heroes" the bulk-up challenge. Fans, this is good news. It could be GREAT news.

The series will offer 24 original episodes next season. NBC will supplement them with six episodes called "Heroes: Origins." Those "Origins" installments will introduce a character each week. Viewers will decide, by voting at NBC.com, which one will join the series the following season.

The real upsides: You won't see a lot of repeats. And the show won't take long breaks.

NBC's goal was to stay more consistent in scheduling, said Kevin Reilly, president of NBC Entertainment.

One danger signal: The show has lost momentum in the spring. But "Heroes" remains the most-watched show introduced this season. It is also the most popular among the 18-to-49 crowd that advertisers crave.

"Heroes" creator Tim Kring came up with the "Origins" idea, and cast regulars could pop up in the "Origins" episodes. A separate unit will write and produce the "Origins" episodes.

Reilly offered several plans for scheduling "Heroes." The drama series could start in the fall and deliver 24 episodes, then "Origins" might appear.

Or "Origins" could run as a chunk in the spring.

I have to think the latter plan will be the way they go; NBC will want to save new "Heroes" for the May sweeps.

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